You should understand that marketing is no longer the stuff that you make but on the stories that you tell. You must remember that great marketing begins with you and also how you portray yourself as well. Being an author, your name is certainly your brand. Because of which, the well-drafted author profile is quite essential. It would allow potential readers to feel like they really know you. And being able to know someone is really the first step to build trust.
Being a children's book author, you must be a little playful. You can write snippets in the third person which would give you such chance to connect with the potential readers and allow your personality to shine through of course. Well, you may also make various versions for different occasions and places.
You should also come up with a launch team. You shouldn't be afraid to use your imagination and experiment when it comes to your marketing. You must not be shy to promote your book. It is really important that you introduce this to others and make them know about it. You must remember that your family and friends would like to support you. And making such launch team can be a great way for your loved ones to show their support. Get this marketing plan here!
Organizing all the individuals whom you think would be interested in your book is really a great way to provide you with such set of initial book reviews. You have to remember that people may tend to ignore the book because it doesn't have so many reviews. So you have to be sending out emails to those who you think could be interested in reading the book and post such friendly request in the different social media channels too. Be sure to get ideas here!
Also, you have to make sure that you include the direct link to the books since you would like to make it as easy as possible for the launch team members to download, find and review the book. Depending on how well you actually know the launch team members, you may like to ask them to download that book prior to the review. Doing so will have a couple of benefits. That purchased copay is going to count toward the ranking in Amazon. Also, the submitted review is going to be marked as verified purchase and such is going to be displayed before those unverified reviews. Watch this video at https://www.youtube.com/watch?v=uouqQkA9rjQ for more info about marketing.
